GENBAND’s Marketing Advantage Partner Program Recognized in Impartner Second Annual Global Accelerator Awards
Extensive co-branded marketing program fuels partner success
Plano, Texas, March 09, 2017 – GENBAND™, a leading provider of real-time communications solutions today announced that the GENBAND Marketing Advantage Program has been awarded with the “Marketing Afterburner Award,” by Impartner, a leader in Partner Relationship Management (PRM) solutions. GENBAND was recognized for enabling partner productivity by implementing an extensive co-branded marketing program across all Unified Communications (UC) platforms.
“Our Accelerator Awards are designed to recognize companies that have raised the bar on indirect sales and partner relationship excellence,” said Brad Pace, Impartner Vice President of Customer Success. “GENBAND is a clear winner for having implemented an exceptionally comprehensive and easy-to-use marketing program for resellers and partners that sets the pace for other companies looking to accelerate their business through their channel.”
GENBAND’s Marketing Advantage Program helps fuel partners’ success with a variety of marketing support options, co-branded content and automated services, enabling partners to augment any needs and quickly develop customized campaigns. Carriers and Partners who deliver GENBAND services have access to an extensive portfolio of free content and marketing campaigns to further develop their go-to-market strategy and serve their end-customers effectively.
“Our goal is to empower our channel partners with the tools and resources that drive business success,” said Patrick Joggerst, Executive Vice President of Sales and Marketing, GENBAND. “We’ve made a significant investment in our Marketing Advantage Program to cement our leadership position in the Channel. We’re delighted to be recognized with this award and are committed to helping our partners grow their business by providing best-in-class, value-added programs.”
GENBAND is a global leader in real-time communications software solutions for service providers, enterprises, independent software vendors, systems integrators and developers in over 80 countries. Kandy, its award-winning, disruptive real-time communications software development platform, is built from the company’s global telecommunications network and security technologies. The platform enables these companies to easily embed a full suite of voice, video, chat, screen-sharing and collaboration capabilities into their existing business, web and mobile applications. The company’s Network Modernization, Unified Communications, Mobility and Embedded Communications solutions enable its customers to quickly capitalize on growing market segments and introduce differentiating products, applications and services. GENBAND’s market-leading solutions, which are deployable in the network, on premise or through the cloud, help its customers connect people to each other and address the growing demands of today’s consumers and businesses for real-time communications wherever they happen to be. GENBAND’s award-winning Marketing Advantage Program offers partners free resources, training and campaigns to fuel their success in implementing GENBAND powered services. To learn more visit genband.com.
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